Market Insight Strategist – Pharmaceutical

Job Overview

More Information

To be a strong contributor to the customer experience team and the organization by providing strategic and tactical insights that will help in planning and delivering towards a truly customer-centric experience across all touchpoints. You will be the focal point who works closely with different business units to better understand and analyze consumer and customer experience related data and metrics.
  • To identify, measure and analyse external and internal market data into meaningful insights to inform critical business decisions by presenting data in reports
  • Identify key performance indicators (KPIs) with clear objectives and consistently monitor those
  • To construct scientific research into data gathering techniques based on business needs on qualitative and qualitative information
  • To independently understand the business requirements by liaising with various external and internal stakeholders and conducting requirement gathering workshops and then convert business requirements into technical specifications and decide timeline to accomplish
  • To investigate and understand the customer journey and how to produce data and insights that supports the problem/solution
  • To manage his/her own projects according to deadlines
  • To construct analytical models and solutions based on business problems such as Return on Investment (ROI), New Business Development (NBD), Scenario planning, Marketing Segmentation, Digital Marketing etc.
  • To use the latest data tools in industry to gather or analyse the data (e.g.Python,API,CX)
    • To understand data engineering principles (ETL) and tools (SQL, SSIS etc.) and liaise with the BI developers to construct data models effectively
    • To create relationships between data and develop tabular and other multidimensional data models

    To continuously improve reporting through quarterly Kaizen reporting & recommendations


  • Any degree with a STEM discipline
    • Bachelor’s degree in Data Analytics,
    • Bachelor’s degree with Mathematics and/or Applied Mathematics
    • Bachelor’s degree in Engineering
    • Bachelor’s degree in Computer Science


  • Minimum experience of 2 or 3 years working with BI tools, or any data-specific roles.
  • Must have experience in data science, statistical analytics and experience in understanding the business requirements and customer journey



  • Analytical mindset with a problem-solving approach
  • MS PowerBI
  • MS SQL
  • Data Processing
  • Data Transformation
  • Data Analysis (Python,API)
  • Testing
  • Visualizations
  • Presentation and Communication
  • Verbal Requirements Elicitation
  • DAX
  • Data Science/Statistical methods (ML, Regression etc.)
  • Project Management

Send your updated CV  to Vicki  at

Subject : Market Insight Strategist

Whatsapp: 067 912 7966

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